MODULE 07 · LESSON 07.01 · 25 MIN WITH PRACTICE
Decide whether a new asset is needed
About this video
Alex is a fictional illustrated presenter with audio-reactive animation. Narration is AI-generated. Editor visuals are screenshot walkthroughs; inspect the interactive demonstrations below as you follow along.
Choose between filming, existing media, stock and generation.
A missing shot does not always need an AI generation. If you need to show the real lamp switching on, filming the real switch gives more trustworthy evidence. If you need an abstract illustration of a late-night idea, a generated image may be appropriate.
Write the job of the missing asset before opening Generate. Describe the subject, action, framing, lighting and intended placement. Ask for one useful asset first. Large batches can consume credits before you know whether the direction works. Check the available provider, plan and price shown in your account; this course does not require paid generation to complete the main projects.
Generated media can invent lettering, change a product feature or create continuity problems. Inspect it before importing it into the final sequence. Do not present a generated demonstration as proof of a real product’s performance. When generation is unavailable, use the included illustrations, a simple title card or another shot you can record yourself.
SEE IT IN VIDMOAT · INTERACTIVE WALKTHROUGH
Give the agent a useful reference
Real editor screenshots · September 2026 · Select a step, then tap the image to zoom.
Check the target of your request
Open Ask AI. A selected-clip chip scopes the request to that clip. Remove the chip when your brief applies to the whole edit. These screenshots show the composer before sending.
The Clean Title chip in this capture means the title is selected.
Separate inspiration from footage
Choose + Style reference for inspiration. Use the regular upload path for material that belongs in the video. Explain what you want to borrow: text placement, pace, palette or mood.
The captured UI accepts reference images or the first two minutes of a reference video. Check the current limit in your app.
Find the same task on a phone
In the phone browser, use AI in the bottom navigation to reach the chat. Open the relevant panel instead of trying to fit the entire desktop workspace on screen.
This is the responsive web editor. Native app arrangements may differ.
Step 1 of 3
Follow along in Vidmoat
- Identify the exact gap in your story and write the job of the missing shot.
- Decide whether real footage is necessary to support the claim.
- If generation fits, open AI Generate and choose image or video.
- Review the displayed cost and settings; request a single short or still asset first.
- Inspect the result, then add it to the timeline only if it serves the brief.
A prompt you can adapt
Create one illustration of a quiet desk at night, with open space on the left for my own title. Warm light, simple composition, no text or logos. This is a concept illustration, not a photograph of the product I am reviewing.
Your turn
List three missing shots for your project. Mark each “film”, “reuse” or “generate”, and explain the choice. Complete one with the lowest-cost suitable method.
What a successful attempt looks like
Every new asset has a defined purpose, and evidence about real products still comes from real material.
A common trap
Generating a better-looking product image can accidentally show features the product does not have.
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IN THIS LESSON
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